Atlatl Software are best known for their work in producing 3D and augmented reality (AR) software for manufacturers. The company is now teaming with Oracle to provide Oracle customers with Atlatl’s visualisation products.
Atlatl’s software will be integrated with Oracle’s CPQ Cloud in order to provide manufacturing customers with an immersive, interactive sales environment.
Oracle customers will be offered a visual, 3D and AR configuration solution provided by Atlatl. Though Atlatl is a relatively new company, it has already attained a respected place among providers of 3D and AR enterprise-level products and services.
Atlatl’s products are designed to simplify the manufacturing sales process through rules-based engineering software and visual configuration of manufacturing product offerings.
Atlatl say that as a growing company working alongside well-established brands and vendors, its sees the partnerships with Oracle as an incredible opportunity: “The recent attention Atlatl has garnered is both validating and motivating. The visual shift in the B2B market is coinciding with the advent of new technology, like Atlatl’s,” says Marc Murphy, CEO of Atlatl Software.
“We’re excited to provide our customers with best-in-class 3D and augmented reality configuration as part of our market leading CPQ suite. Our seamless integration with Atlatl allows our customers a superior visual configuration experience with game changing Augmented Reality,” states Christopher Shutts, Oracle’s VP of CPQ Cloud Development.
“Partnering with the leader in Cloud CX software is an exciting step for Atlatl. Our product offerings complement Oracle’s already robust software to provide their customers with the most comprehensive sales enablement solution currently on the market,” adds Susan Burris, Atlatl’s VP of Enterprise.
For news of further developments within the virtual reality (VR) and AR industry, keep checking back with VRFocus.
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